Headline: Starz and BET+ Join Forces for Exclusive Bundle on Prime Video Channels
Introduction:
Starz and BET+, renowned streaming services catering to diverse audiences, have partnered to offer a compelling new bundle through Amazon's Prime Video Channels platform.
Target Audience and Content:
The bundle is tailored to viewers seeking culturally rich content featuring iconic characters and compelling storylines. Starz offers a wide range of dramas, including the "Power" universe and originals like "BMF" and "P-Valley." BET+, known for its extensive Tyler Perry content, showcases a multitude of original series.
Value Proposition:
The monthly subscription fee for the bundle is $15.99, representing a 30% savings compared to purchasing both services separately.
Industry Impact:
Prime Video Channels has emerged as a vital gateway for major studios and networks to reach consumers directly, bypassing traditional pay-TV structures. The addition of the Starz/BET+ bundle expands the platform's offerings and strengthens its position in the streaming landscape.
Executive Quotes:
* Alison Hoffman, Starz Networks President: "Starz and BET+ are a natural pairing for audiences seeking authentic storytelling."
* Jason Harvey, BET+ Executive VP: "This bundle allows us to expand our reach to a broader audience."
* Matt Cohen, Prime Video Channels General Manager: "We are delighted to introduce the BET+/STARZ bundle, enhancing our content offerings and providing value to our customers."
Related Keywords:
* Amazon Prime Video
* BET+
* Starz
* Streaming services
* Content bundling